Websites for plumbers

Website design for plumbers

Plumbing is a trade of urgency. A leak under the sink at seven on a Sunday morning. A boiler that won't fire on the coldest night of the year. A blocked drain backing up into the kitchen. When customers need a plumber, they need one now, and the plumber they call is almost always the one with the sharpest, clearest website at the top of the search results.

2ndfix builds websites for plumbers and heating engineers across the UK. Domestic, commercial, emergency, gas, unvented, powerflushing, bathroom fits, every part of the trade gets a proper page, written in plain English, structured the way real customers search.

Your reputation is already made on the tools. The website is just there to translate that reputation into a steady stream of the right kind of jobs.

What plumbers actually need from a website

Emergency callout, one tap away

A big, sticky call button on every mobile screen. When a customer has water coming through the ceiling, they don't scroll, they tap. Your site is built for that moment.

Gas Safe registration visible

Your Gas Safe number, ID number and public register link, displayed on the homepage, the footer, and every gas-related service page. Customers check. Google notices.

Boiler servicing as a proper section

Boiler installs, annual services, landlord gas safety certificates, breakdowns, each with its own page. It's the highest-margin, highest-repeat work in the trade and it deserves proper treatment.

Fast, honest booking

Clear rates for callouts, servicing and standard jobs. Same-day availability where relevant. Customers pick honest plumbers who publish prices over ones who make them wait for a quote.

Trust and reviews

Live Google and Checkatrade reviews pulled onto the site, insurance clearly displayed, a real photo of you and the van. All the reassurance a customer needs before letting you into their home.

Professional email

info@yourplumbing.co.uk on a boiler quote reads very differently to a gmail address. Simple, and it wins jobs.

Emergency work, servicing and installs, organised how customers actually look

Plumbing enquiries fall into three very different buckets: something is broken right now, something needs servicing on a schedule, or something is being installed as part of a bigger project. Each of those customers is in a completely different mindset, and each needs a different page structure to convert them.

  • Emergency page, short, urgent, phone-first, with clear callout charges and a live 'we're available' indicator.
  • Boiler page, brands you install, warranty lengths, finance if you offer it, average install times and typical costs.
  • Landlord gas safety page, CP12 pricing, portfolio discounts, renewal reminders, letting-agent enquiry form.
  • Bathroom and refurb page, a gallery of finished bathrooms, timelines, and how you handle tiling and joinery.
  • Commercial page: care homes, cafés, restaurants and small offices. The kind of clients who need a professional supplier and don't trust a gmail address.

AI that triages calls the way an office manager would

Plumbers get more low-value time-wasters than almost any trade, the person ringing every plumber in town for the cheapest quote, the tenant who really needs their landlord, the enquiry that turns out to be outside your patch. AI enquiry handling filters that noise before it eats your evening.

  • Handles routine questions 24/7, callout charges, service areas, gas or non-gas work.
  • Distinguishes genuine emergencies from routine bookings and treats them accordingly.
  • Books services, boiler installs and CP12s straight into your diary.
  • Sends real emergencies as SMS with a one-tap 'accept' or 'decline', you decide, on the tools, in five seconds.
  • Captures make, model and error codes on boiler breakdowns so you turn up with the right parts.
  • Trained on your services, prices and coverage area, not generic plumbing chatter.
More on AI & automation →

Video that reassures nervous homeowners

Plumbing customers are nervous. Water and gas both go wrong expensively. Short video content on your site does more to reassure them than any amount of copy, it shows the workmanship, the tidiness, the personality, and the fact that a real, trustworthy person is going to turn up.

  • Boiler install time-lapses, customers love seeing a neat, ten-second finish.
  • Under-sink leak fixes, quick, satisfying, and prove you tidy up after yourself.
  • Short 'meet the plumber' clips of you introducing the business, the single highest-converting page on most plumber sites.
  • Emergency-response clips from real jobs (customer permission-willing), proof you actually turn up when it matters.
  • We handle editing, captions, and posting to your social channels alongside the site.

Simple, honest pricing

The same straight prices for every business we work with. No retainers you can't cancel.

Most popular

Website design

£1,000

one-off

Designed and built around your business, with as many updates as you need, forever.

Hosted & managed

£250

per year

Fully managed: hosting, domain, professional email and security all handled.

Apps & AI

On quotation

.

Quote chasers, booking tools, AI that answers enquiries while you work. Priced per job.

Common questions

Can you handle the Gas Safe register logo properly?

Yes. We use the official Gas Safe branding at the correct proportions with your registration and ID numbers, and link to your public register listing. It's one of the first things customers and letting agents check, worth getting right.

How do you handle emergency callouts on the site?

A sticky, high-visibility emergency bar on mobile with a single-tap call button and a live indicator of whether you're available. Backed up by an AI handler that can take after-hours enquiries and SMS you the urgent ones.

Do you support landlord and letting-agent work?

Yes. Landlord gas safety (CP12) is a huge repeating revenue stream. We build a dedicated landlord section with portfolio pricing, renewal reminders, and an enquiry form built for how letting agents actually work.

What about boiler manufacturers and installer logos?

We include the manufacturer badges you're accredited to install (Worcester Bosch, Vaillant, Ideal, Baxi, Viessmann) properly sized and linked. Accredited installer status is a serious ranking factor for customers comparing quotes.

How long until the site is live?

About two to three weeks from the day you send us your photos, service list and a few notes about the business. You can be taking enquiries through a proper site inside a month.

Ready to look the part?

Tell us about your business. Free, honest site health check when we reply.

Get in touch